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Our Lean Scaling Journey to Becoming a SaaS Business

We have been helping companies grow their revenue by automating processes with technology since 2013. We started in training, became an agency and finally a SaaS!

2013

Launch SalesLearn

Launch SalesLearn

Launch of SalesLearn – a sales training company offering a mobile learning app that covers B2B selling skills including prospecting

2014​

400% Growth

400% Growth

SalesLearn achieves 400% growth and establishes itself as the market leader in mobile sales training. Customers begin asking for more than just training to help with their lead generation.

2015​

The Birth of SalesLeadGen

The Birth of SalesLeadGen

A groundswell of demand has built up for fully managed lead generation campaigns for SalesLearn customers. And so to satisfy this demand, SalesLeadGen is born!

2016

Lead Generation Experts

Lead Generation Experts

Our managed service expands, our team grows and our technology gets more sophisticated as we successfully generate leads in a range of different markets.

2017​

(Re) Born In The USA

(Re) Born In The USA

Having already established ourselves in the UK, our customer base expands internationally with 50% of campaigns now being run for clients in the United States.

2018​

Taking the Development Plunge

Taking the Development Plunge

Having identified the limitations of the B2B data tools available in the market, we develop our own AI platform in-house to generate contacts for our client campaigns.

2019​

SaaS Launch

SaaS Launch

Due to the success of our in-house application, we take the plunge and release a production version of the SalesLeadGen platform, moving away from our agency managed service and morphing into a SaaS business.

2022​

Challenger Brands Released

Challenger Brands Released

Due to the increasing demand for low-cost, self-serve orientated versions of our solution to meet specific functional uses cases, we launched our challenger brands - ProspectPal, RecruitPal and ResearchPal

TBC​

Continued Development

Continued Development

We are committed to the ongoing development of our existing brands, in addition to exploring new use cases for where our technology can be deployed!